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The founders of juicy couture
by
fivefingers8
Gela Nash-Taylor and Pamela Skaist-Levy are very familiar to every people who love fashion. As you know that they are the founders of famous brand juicy couture.The retail rumor mill is buzzing with the news that Gela Nash-Taylor and Pamela Skaist-Levy, the design duo who founded Juicy Couture, are abandoning the line, which is now owned by Claiborne. Nash-Taylor and Skaist-Levy built a hugely successful company based on a single brainstorm: the ubiquitous velour hoodie and sweatpants set that became an actress go-to (on-camera and off-camera), housewife staple and teenage must-have.
Tees and accessories with glitter and gothic embroidery soon followed, and Juicy devotees jumped on them. Shoppers couldn’t get enough.
Well, anyone can write a style guide by copying the most recent one that came out and plugging in different pictures and chapter titles, since from what we can tell they’re all basically the same. But a movie? We guess they’d be the perfect people to dream something up with characters like those in Mean Girls, who will overspend on anything popular without questioning why got why.
Yet why would they leave Claiborne’s most successful brand behind? Granted, that isn’t saying much since Claiborne has been tanking horribly for a while now, but Gela and Pamela say they just wanted to “bust out.” They’ve netted $200 million there so they may as well start taking risks.
Nash-Taylor and Skaist-Levy played to their grownup tastes by launching Bird by Juicy Couture — but it’s overpriced, and there’s really no need to separate sophisticated fashions from the brand that’s already built a following.
The two have since appeared “fat and happy,” and have been noticeably out of the office recently, according to one source, despite contractual obligations to oversee Juicy Couture’s day-to-day operations.
If you are the lovers of juicy couture, you have a chance to meet the two magic and successful girls . Because they Juicy Couture founders Gela Nash-Taylor and Pamela Skaist-Levy will host a meet and greet for all Juicy lovers at their new Fifth Avenue flagship store in New York City next Saturday, November 8th. The duo will be signing postcards and giving away a limited quantity of Viva La Juicy tees to shoppers who spend over $200.
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